Bulbs, Business & Beauty: Stort Group at InCosmetics Global 2025 in Amsterdam

Springtime in Amsterdam is always a treat—but even more so when it involves a deep dive into the future of cosmetics. Earlier this month, Stort Group’s Emma Marchant, Group Creative Director, and Radiah Khan, our newest technical sales team member, headed to the Dutch capital for InCosmetics Global 2025. Held at the buzzing RAI Convention Centre, the annual event brings together the best in beauty ingredients—from supplements and scents to naturals and actives.

While Stort might be best known for our Fragrance and Flavour ingredients, we’re also growing fast in the cosmetics space. It’s a sector that sits right at the crossroads of our F&F roots and our broader industrial materials business, and one we’re genuinely excited about—whether it’s bio-based naturals, silica clays, preservatives, or beyond.

At the show, we caught up with some of our long-standing partners like Kao Chemicals and Oswal to check out the new materials they’re spotlighting this year. We also had great conversations with potential new Principals like Herbarome, exploring how we can build out our range and bring even more value to customers in the cosmetics space.

It was also fantastic to see some of our UK customers making a splash globally—shoutout to Carvansons and Fragrance Oils for bringing bold, beautiful fragrance concepts to the export market.

Of course, no visit to Amsterdam is complete without a taste of the local experience. We wrapped up the trip with a traditional Rijsttafel—a colourful Indonesian feast that’s a staple in the Netherlands—before a canal-side walk back to the hotel, passing the stunning light display marking the city’s 750th anniversary.

All in all, a fantastic few days of learning, connecting, and getting inspired about what’s next for Stort in the world of cosmetics.

Curious about what we offer in this space? Drop us a line at fandf@stortgroup.com or check out our cosmetics catalogue here.